Privacy Policy
FirePencil.AI (“we”, “us”, “our”) respects your privacy. This page explains what we collect when you visit firepencil.ai or use our services, how we use that information, and the rights you have.
What we collect
We only collect what you give us through our forms, typically your website URL, industry, email address, company name, and any competitor or message details you enter. We do not collect financial information, health records, or government identifiers through this website.
When you run a free AEO Audit, we also process the public AI-engine responses returned for the brand and prompts you submit, in order to generate your report.
Cookies and analytics
We use Google Tag Manager to run analytics scripts that help us understand how visitors use our site, page views, session duration, and referral sources. These tools may place cookies on your device. You can manage or block cookies at any time through your browser settings.
How we use your information
- To generate and deliver your AEO Audit report and respond to inquiries you submit through our forms
- To improve the site and service based on how visitors interact with it
- To send follow-up communications directly related to your inquiry or audit
Third-party services
We rely on the following third-party services, each governed by its own privacy policy:
- Google Analytics & Tag Managerusage analytics
- Cloudflarehosting, security, and performance
- AI answer engines (e.g. ChatGPT, Gemini, Perplexity, Claude), queried to produce your audit
We do not sell, trade, or rent your personal information to third parties.
Data retention
Form submission and audit data is kept for up to 24 months, or as long as necessary to fulfil the purpose for which it was collected. Analytics data follows each platform’s default retention window.
Your rights
You may request access to, correction of, or deletion of your personal data at any time. Email us at [email protected] and we will respond within 30 days.
Data security
We use reasonable technical and organisational measures to protect your information against unauthorised access, alteration, disclosure, or destruction. No method of internet transmission is 100% secure, however, and we cannot guarantee absolute security.
Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of the site after changes are posted means you accept the revised policy.
Contact
Questions about this Privacy Policy? Email us at [email protected].